At Southern Rust Design, we create branding, websites, and marketing strategies that are as bold and resilient as the businesses we work with. Based in Lancaster, South Carolina, we’ve been serving Lancaster and surrounding areas — including Indian Land, Fort Mill, Rock Hill, Waxhaw, and Pineville — for over 15 years.

Southern Rust was built on real-world experience. Founder Chris Horton has worked in design, marketing, and creative strategy for nearly two decades, helping small businesses grow through authentic storytelling, clean design, and an effective online presence. From custom logos to full website builds to Google-ready marketing strategies, we focus on what actually moves the needle.

You’ll likely talk to Patrick first. As our Client Growth & Strategy Lead, he’s the one who listens closely, asks the right questions, and helps you map out a plan that actually makes sense — for your brand and your bottom line. With a background in business, sales, and strategy, Patrick knows how to turn ideas into clear, actionable steps. He’s here to make you feel welcome, heard, and ready to grow.

We keep things personal, purposeful, and built around your goals. No complicated layers, no gimmicks — just thoughtful design and strategy rooted in experience. If you're ready to grow with intention, let’s get started.

Let’s build something real.